March 22, 2024
Froneri has today launched a new integrated campaign for Cadbury Ice Cream - claiming the delicious frozen treats are ‘Guaranteed not to last’. The campaign was created by Cadbury’s global agency of record VCCP London. Taking a bold strategy, the campaign steers clear of category convent… Più informazioni
March 22, 2024
Intuition by Wilkinson Sword and VCCP Media launch campaign to spotlight the Intuition 2-in-1 razor with a 3D special-build out of home site at Westfield London. The outdoor ad depicts a 3D razorhead bursting out from the billboard. The special build creatively demonstrates the use of Int… Più informazioni
March 22, 2024
Co-op Group, the UK’s largest consumer co-operative, has today announced the appointment of VCCP London, with the integrated communications agency beginning work on their first campaign to help grow its membership by one million people this year. The business was won during a two-way comp… Più informazioni
March 19, 2024
VCCP Group announces the promotion of Claire Young to CEO of Girl&Bear. Girl&Bear, VCCP’s global content creation studio, launched in 2021: the fully integrated content creation studio prides itself on delivering ‘craft without compromise’ across its capabilities, which include fi… Più informazioni
March 13, 2024
Wilkinson Sword and LADbible Group have joined forces to ignite a spirited debate among men aged 18-34, prompting them to ponder the age-old question: beard on or beard off? Spearheaded by VCCP Media, the campaign challenges societal norms and encourages men to reconsider their grooming c… Più informazioni