Titolo | It could only be… Müller Corner |
Agenzia |
VCCP
|
Campagna |
It could only be… Müller Corner
|
Cliente |
Müller
|
Marca |
Müller
|
Data di Prima Diffusione/Publicazione |
2022 / 8
|
Settore | Alimentari a base latte e uova
|
Trama | Müller Corner used to be found in 50% of UK fridges but has been in decline for years. The brief was to remind people that Müller Corner is the original and best Corner yogurt. Our campaign celebrated the distinctive pot format with media placements like this DPS that allowed us to replicate the action of peeling the lid from a Corner. Because the iconic shape and distinctive eating ritual could only be Müller Corner. |
Tipo di Media |
Esterna
|