Jaws is to blame, of course. Anybody who has seen the movie at an impressionable age can’t help hearing that thump thump music every time they’re in the ocean, coupled with the feeling tha... Più informazioni
Mark Tungate discusses advertising, career paths, and harnessing the power of creativity with Mike Nicholson, the new ECD of Brave in London. Più informazioni
Technology is replacing performance as the central sales pitch of car advertising. Car ads have tended to focus on the driver experience, whether the person (usually a man) behind the wheel is negotia... Più informazioni