Amnesty International and BBDO Argentina joined forces to promote the campaign "Choosing is a right" in order to raise awareness and help change the laws that force women to wear the veil in Iran. Using DALL-E mini, an open source artificial intelligence that creates almost any image you ask it to, the agency and the organization communicate a message so that everyone has the right to choose how to dress, how? They asked the IA to create an image that it was not able to do: Iranian women without veils.
Titolo | Choosing is a right |
Titolo (Lingua Originale) | Elegir es un Derecho |
Agenzia | BBDO Argentina |
Campagna | Choosing is a right |
Cliente | Amnesty International |
Marca | Amnesty International |
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Tipo di Media | Interattivo |
Lunghezza | |
Chief Creative Officer | Ch.....an R...i Solo abbonati |
Chief Creative Officer | J....in C....ns Solo abbonati |
General Creative Director | M....as H...ek Solo abbonati |
General Creative Director | Y..o F....ño Solo abbonati |
Art Director | M...as Ir.....ia Solo abbonati |
Copywriter | N....as C....se Solo abbonati |
Motion Lead | An.....la D�.....rosio Solo abbonati |
Motion Designer | A...án P..g Solo abbonati |
Designer | ..n M...le Solo abbonati |
Production Manager | L...la K...mer Solo abbonati |
Operations Coordinator | I....io I...co Solo abbonati |
Music | Pa.....ic Solo abbonati |
The Colombian telephone company presented a visually stunning and humorous campaign developed by Grey Colombia. More than a concept, it is a statement against the traditional way of communicating in a category, where value is generated through offers.
Titolo | Change the rule |
Titolo (Lingua Originale) | Cambia las reglas |
Agenzia | Grey Colombia |
Campagna | Change the rule |
Cliente | WOM |
Marca | WOM |
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Tipo di Media | Televisione |
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Casa di Produzione | To.....se Solo abbonati |
Casa di Produzione | MA....NA &...; .o Solo abbonati |
The Qatar World Cup is still a few months away, but the popular Argentinean chain of home appliances, household goods, computers and entertainment has already started to play with its campaign "Hacé Qatarsis con Musimundo" (Make Qatarsis with Musimundo). Created by VMLY&R under the concept "If you are not going to Qatar, come to Musimundo to do Qatarsis", the campaign promotes the best technology to experience the World Cup as if you were on the field.
Titolo | Do Qatarsis at Musimundo |
Titolo (Lingua Originale) | Hacé Qatarsis con Musimundo |
Agenzia | VML (formerly VMLY&R) |
Campagna | Qatarsis |
Cliente | Musimundo |
Marca | Musimundo |
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Slogan | Solo abbonati |
Filosofia | Solo abbonati |
Tipo di Media | Interattivo |
Lunghezza | |
Chief Creative Officer | Fe....do Tch.......tky Solo abbonati |
Creative Director | J...an C....ra Solo abbonati |
Copywriter | F...co Va.....ta Solo abbonati |
General Account Director | M....na Ie.....ro Solo abbonati |
Account Director | G....el L...k Solo abbonati |
Account Executive | Ve....ca P...a Solo abbonati |
Head of Digital | B....ra Mi....ni Solo abbonati |
Production Manager | M....lo F...ao Solo abbonati |
Audiovisual Producer | G....el La....ni Solo abbonati |
Casa di Produzione | Arg.......ine Solo abbonati |
Director | Al.....ro ..y Solo abbonati |
Director | I...a Vi.....eva Solo abbonati |
Post-production Producer | A..o F....ri Solo abbonati |
Band | Sup.......ngo Solo abbonati |
Advertising Manager | R..l O...po Solo abbonati |
Advertising Manager | M....no A....io Solo abbonati |
Advertising Manager | M...el A...l G...gi Solo abbonati |
Advertising Manager | A...ea T...sa Solo abbonati |
Advertising Manager | Fa....io An.....ti Solo abbonati |
With an emotional campaign to promote the South American Games, to be held in Asuncion next October, the agency pays tribute not only to the effort, but also to the inspiration to dream provided by the participating athletes.
Titolo | The Dream of Everybody |
Titolo (Lingua Originale) | El Sueño de Todos |
Agenzia | Garabato MullenLowe |
Campagna | The Dream of Everybody |
Cliente | Olympic Committee: National Sports Secretariat / Paraguayan Olympic Committee |
Marca | Olympic Committee: National Sports Secretariat / Paraguayan Olympic Committee |
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General Manager | Ma....io A...ro Solo abbonati |
Creative Team | A...o Sa.....ca Solo abbonati |
Creative Team | Al.....ro D...te Solo abbonati |
Creative Team | D...o Ce.....ón Solo abbonati |
Account Executive | M...am Ag....ra Solo abbonati |
Casa di Produzione | ..e ..b Solo abbonati |
Executive Producer | Al.....ro H....on ... Solo abbonati |
Assistant Producer | Pa....ia S....hez Solo abbonati |
Direttore della fotografia | D...o .e G...y Solo abbonati |
Director | J..n C....ni Solo abbonati |
Producer | L..o . Solo abbonati |
Music Composer | F..n Vi....ba Solo abbonati |
Burger King celebrated International Hamburger Day in Guatemala in a different way with a daring action: dozens of Burger King delivery drivers went out to chase the orders coming out of the competitors' restaurants to reach the destination at the same time. In this way, in addition to receiving the order, people could receive something even better: a Whopper menu. This campaign by the Guatemalan agency Publicidad Comercial MullenLowe, recently won the Grand Prix in the Digital category at AdForum's PHNX Awards.
Titolo | Whopper Chase |
Agenzia | Publicidad Comercial MullenLowe Guatemala |
Campagna | Whopper Chase |
Cliente | Burger King |
Marca | Burger King |
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Tipo di Media | Case Study |
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