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Best ads from Eastern Europe & Central Asia Ads of the Month : Dec 14, 2022
1
Dying Light 2 - Dying Light 2: Stay Human (Trailer)
Superb animation trailer for the video game Dying Light 2. Silver Epica award in animation
| Titolo | Dying Light 2: Stay Human (Trailer) |
| Agenzia | Platige Image |
| Campagna | Dying Light 2: Stay Human |
| Cliente | Techland |
| Marca | Dying Light 2 |
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| Data di Prima Diffusione/Publicazione | Solo abbonati |
| Settore | Solo abbonati |
| Tipo di Media | Gaming |
| Lunghezza | |
| Casa di Produzione | Platige Image |
| Writer/Director | T...k Su....ki Solo abbonati |
| CG Supervisor | Wo....ch I..i Solo abbonati |
| Art Director | J...b Ja.....�ski Solo abbonati |
| Technical Director | Pr.....ław P...k Solo abbonati |
| Executive Producer | P...r P...op Solo abbonati |
| CG Producer | R...rt S...z Solo abbonati |
| Head of Production | Ma.....na Ma.....ca Solo abbonati |
| Head of CG | Ba.....miej Wi....ki Solo abbonati |
| Production Assistant | Pa....ja Ro.....ska Solo abbonati |
| Production Assistant | A..a Zd.....ska Solo abbonati |
| Department Manager | Ag.....ka Pt.....�ska Solo abbonati |
| Department Manager | T...sz W...bel Solo abbonati |
| Producer | P...r G....io Solo abbonati |
| Producer | Ad....na U...cka Solo abbonati |
| Producer | A...na ..ż Solo abbonati |
| Producer | ..a J....iak Solo abbonati |
| Producer | L...a Go.....tz Solo abbonati |
| Production Coordinator | A..a St....zak Solo abbonati |
| Production Coordinator | Do....ka Gw.....�ska Solo abbonati |
| Production Coordinator | J....na Bo....ka Solo abbonati |
| Production Coordinator | M...ej P...�pa Solo abbonati |
| Production Coordinator | M..a K....ta Solo abbonati |
| Production Coordinator | M...a K...oń Solo abbonati |
| Storyboard Artist | M...ał Mu....ki Solo abbonati |
| Concept | J...b Ja.....�ski Solo abbonati |
| Lead Previz Artist | D....ik Wa.....iak Solo abbonati |
| Lead Previz Artist | T....an L....le Solo abbonati |
| Previz Artist | F...p G...ki Solo abbonati |
| Previz Artist | Gu.....me R...rt Solo abbonati |
| Previz Artist | ..y J....an Solo abbonati |
| Previz Artist | L...a S...se Solo abbonati |
| Previz Artist | M...a W....ka Solo abbonati |
| Previz Artist | M...ał Ka.....cki Solo abbonati |
| Previz Artist | T...s E...di Solo abbonati |
| Previz Artist | Z....na S...a Solo abbonati |
| Lead Motion Capture TD | Gr....rz M...r Solo abbonati |
| Junior Motion Capture TD | M....sz M...r Solo abbonati |
| Cast | M...a J...�win Solo abbonati |
| Cast | E...ia P....as Solo abbonati |
| Cast | Kr.....of P....�ka Solo abbonati |
| Cast | A..ś Pr.....ski Solo abbonati |
| Stunt Supervisor | M...ej Kw......ski Solo abbonati |
| Stunt Supervisor | K..a Ka.....ski Solo abbonati |
| Stunt Performer | M...ał Kr......wiak Solo abbonati |
| Stunt Performer | L..a A...te Solo abbonati |
| Stunt Performer | J...na Cz....ak Solo abbonati |
| Stunt Performer | K..a Ka.....ski Solo abbonati |
| Steadycam | J...k D....ak Solo abbonati |
| Steadycam Assistant | �...asz P...ra Solo abbonati |
| Motion Capture Studio | S...io B...s Solo abbonati |
| Modeling Lead | Se.....an L....ch Solo abbonati |
| CG Modelling | Ag.....ka S...ęp Solo abbonati |
| CG Modelling | A...r Ow....cki Solo abbonati |
| CG Modelling | �...asz Ka....ski Solo abbonati |
| CG Modelling | M...ej Hr.....yn Solo abbonati |
| CG Modelling | Ma.....na Mo......ska Solo abbonati |
| CG Modelling | R...n Tr....ow Solo abbonati |
| CG Modelling | S...on K....ba Solo abbonati |
| Set Dresser | P...ł Ad.....is Solo abbonati |
| Set Dresser | M...ej So.....ski Solo abbonati |
| Set Dresser | M....sz Za....ny Solo abbonati |
| Set Dresser | M...el F....ca Solo abbonati |
| Set Dresser | N...et N....jo M...in Solo abbonati |
| Set Dresser | Og....an ..r Solo abbonati |
| Set Dresser | Pr.....ław Sa.....zuk Solo abbonati |
| Groom | B...em Sh....da Solo abbonati |
| Groom | M...ej Hr.....yn Solo abbonati |
| Groom | M...in K...sek Solo abbonati |
| Groom | Mi....�aw P�.....wski Solo abbonati |
| Groom | Z...ia N..y Solo abbonati |
| Lead Character Shading | P...r N....ki Solo abbonati |
| Lead Character Shading | F...p A....ak Solo abbonati |
| Lead Character Shading | �...asz L...ak Solo abbonati |
| Lead Character Shading | P...r Or....ski Solo abbonati |
| Lead Character Shading | Se.....an D....as Solo abbonati |
| Lead Rigging TD | Ba.....miej Pr.....ski Solo abbonati |
| Lead Rigging TD | M....sz Ma.....yk Solo abbonati |
| Lead Rigging TD | O..a B...�ko Solo abbonati |
| Lead Rigging TD | R...el M...de Go.....es Vi.....ti Solo abbonati |
| Lead Rigging TD | R...rt Ch......ski Solo abbonati |
| Lead Character Simulation | B....sz M...ś Solo abbonati |
| CFX Artist | J...b T...ka Solo abbonati |
| CFX Artist | K...er Ż....�ski Solo abbonati |
| CFX Artist | M...in K...sek Solo abbonati |
| Lead Animation | B...żej And......ski Solo abbonati |
| Animator - Animation | A..m Zi.....cz Solo abbonati |
| Animator - Animation | Fr.....zek R...ka Solo abbonati |
| Animator - Animation | Kr.....of Fa....ski Solo abbonati |
| Lead FX TD | M...ał F...k Solo abbonati |
| FX TD | A...a C....sz Solo abbonati |
| FX TD | B....sz M...ś Solo abbonati |
| FX TD | Ja....�aw A...ta Solo abbonati |
| FX TD | Kl.....sz We.....wski Solo abbonati |
| FX TD | �...asz S...sz Solo abbonati |
| FX TD | M...in K...sek Solo abbonati |
| FX TD | M...ał Gr....iel Solo abbonati |
| FX TD | M...ał �...dź Solo abbonati |
| Lead Lighting Artist | Pr.....ław P...k Solo abbonati |
| Lead Sequence Lighting Artist | M....sz S...a Solo abbonati |
| Lighting | A...r W....ak (P....ge I...e W....w) Solo abbonati |
| Lighting | Ma.....na Ci....ka Solo abbonati |
| Lighting | M...ał P....rz Solo abbonati |
| Lighting | M...ał W...k Solo abbonati |
| Lead DMP | M...ej B...ek Solo abbonati |
| DMP | A..m Tr.....ski Solo abbonati |
| DMP | I..r Fi.....ki Solo abbonati |
| DMP | K...l M...yn Solo abbonati |
| DMP | Wa....ar ..n D...se Solo abbonati |
| Compositing Lead | �...asz Pr.....ek Solo abbonati |
| Compositing | A..m Ja....ek Solo abbonati |
| Compositing | A...an Ba.....ski Solo abbonati |
| Compositing | D...ro Ko....yk Solo abbonati |
| Compositing | M....sz W....arz Solo abbonati |
| Data Wrangler | E....na R....ko Solo abbonati |
| Data Wrangler | K...l Bo....ko Solo abbonati |
| Data Wrangler | M....sz M...r Solo abbonati |
| Data Wrangler | P...r Sz......iak Solo abbonati |
| Data Wrangler | R...ł L...k Solo abbonati |
| Texture | O....an ..r Solo abbonati |
| Texture | S....an H....ov Solo abbonati |
| Sound Designer | Wo....ch Cho......iński Solo abbonati |
| Sound Producer | S...na Paj......ciaś Solo abbonati |
| Grade Artist | P...r S...m Solo abbonati |
| Online Artist | P...r Po......ski Solo abbonati |
| Online Artist | P...ł Ma.....ski Solo abbonati |
| Conform Artist | M...ał W....iuk Solo abbonati |
| CTO | T...sz Kr....na Solo abbonati |
| Tech Coordinator | ..a M..a Solo abbonati |
| Lead Pipeline TD | Ja....�aw Za......ński Solo abbonati |
| Tech Pipeline Director | �...asz D...ała Solo abbonati |
| Tech Pipeline Director | W...ld D...j Solo abbonati |
| Tech Pipeline Director | T...sz K...an Solo abbonati |
| Tech Pipeline Director | M....sz W..jt Solo abbonati |
| Tech Pipeline Director | M...ał Ro....ski Solo abbonati |
| Lead Render Wrangler | R...ł W�......wski Solo abbonati |
| Render Wrangler | K...l Bo....ko Solo abbonati |
| Render Wrangler | M....sz M...r Solo abbonati |
| Render Wrangler | E....na R....ko Solo abbonati |
| Render Wrangler | R...ł L...k Solo abbonati |
| Render Wrangler | P...r Sz......iak Solo abbonati |
| Head of IT | P...r G...a Solo abbonati |
| IT | M...in Ma......ski Solo abbonati |
| IT | �...asz Ol.....zak Solo abbonati |
| IT | J...b D�.....ski Solo abbonati |
| IT | D...an S....yk Solo abbonati |
| IT | K...l S�....cki Solo abbonati |
| DI Support | M...ej ..ak Solo abbonati |
| DI Support | K...l S..ć Solo abbonati |
| DI Support | C...ry M...ał Solo abbonati |
| DI Support | P...r Du.....icz Solo abbonati |
| Translator | ..n Sze......wicz Solo abbonati |
2
Galychyna - We instead of us
After Feb. 24th , Galychyna got inspired by Ukraine's unity and decided to become its symbol in confessing its love for all 14 historical regions of the country by giving the brand 14 different names. Gold Epica award in Non-alcoholic drinks
| Titolo | We instead of us |
| Brief | After February 24, not only Ukraine changed, but also our attitude towards ourselves.All of the Ukrainians became one powerful Us instead of a single me. |
| Agenzia | Bickerstaff.000 |
| Campagna | We instead of us |
| Cliente | Galychyna |
| Marca | Galychyna |
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| Data di Prima Diffusione/Publicazione | Solo abbonati |
| Settore | Solo abbonati |
| Trama | Solo abbonati |
| Tipo di Media | Interattivo |
| Lunghezza | |
| Creative Director | I..a An.....nko Solo abbonati |
| Creative Group Head | M...na Che.......aya Solo abbonati |
| Strategist | M...a Ko.....nko Solo abbonati |
| Graphic Designer | A...ew Ge.....huk Solo abbonati |
| Art Director | P...na Bl....uk Solo abbonati |
| Junior Art Director | A...ha Eg....na Solo abbonati |
| Digital Designer | O...ii B...v Solo abbonati |
| Senior Accaunt Manager | Y..a Br......eva Solo abbonati |
| PR manager | Vi.....ia Iv.....ina Solo abbonati |
3
Kazakh National Theatre Opera and Ballet - New identity for Abay Opera and Ballet Theatre
Kazakh National Theatre Opera and Ballet chooses to display the interiors of the theater and turned them into hand-made lettering. And as the main sign, we took the contour of the building and amalgamated it with a Kazakh ethnic pattern. Bronze Epica award in Brand identity
| Titolo | New identity for Abay Opera and Ballet Theatre |
| Brief | Hand-made lettering inspired by the unique elements of the building |
| Agenzia | SEED |
| Campagna | New identity for Abay Opera and Ballet Theatre |
| Cliente | Kazakh National Theatre Opera and Ballet |
| Marca | Kazakh National Theatre Opera and Ballet |
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| Posted | Novembre 2022 |
| Settore | Solo abbonati |
| Trama | Solo abbonati |
| Tipo di Media | Corporate Identity |
| Creative Director | N..l M....ov Solo abbonati |
| Art Director | R...t Po....ev Solo abbonati |
| New Business Lead | A...r Ka.....ak Solo abbonati |
| Designer | O...na Ha....ko Solo abbonati |
| Vy.....lav L...i Solo abbonati | |
| Designer | Ye.....lan K...ev Solo abbonati |
| Designer | A..l M...t Solo abbonati |
| Copywriter | N....ay S...a Solo abbonati |
| Copywriter | D...ry La....ov Solo abbonati |
| Copywriter | R...n Sh......aev Solo abbonati |
| General Director | D...ry V...ov Solo abbonati |
4
Telia - Neighbours
Reconciliation during Christmas in the story packed with hearty humor and a dash of national self-irony for TELIA. Silver Epica award in Communication & public services
| Titolo | Neighbours |
| Brief | A pair of chronic bickerers prompt us to reconcile during Christmas in the story packed with hearty humor and a dash of national self-irony for TELIA Lithuania. Lithuanians have a special relationship with their neighbors. As the old anecdote goes, a typical Lithuanian is happy to see his neighbor’s house on fire. Sure, we will help put out the fire, but there will always be friction. Why do they neglect their lawn? How come they start mowing it exactly when we want to sit quietly and read a book? Why is their TV so loud? Why can’t I be drilling holes in my walls whenever I please? So the narrative zips through a chain of situations where two elderly neighbors scold one another over text messages. And even though the vexation between these two is immense, so is the love – this mutual annoyance unravels the moment our heroes realize they can miss each other dearly. This TVC was on air in the midst of a pandemic and the never-ending vaxxer-anti-vaxxer tensions, and two grumpy old neighbors showed us that Christmas is the time for a truce. |
| Agenzia | MILK |
| Campagna | Neighbours |
| Cliente | Telia |
| Marca | Telia |
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| Data di Prima Diffusione/Publicazione | Solo abbonati |
| Prodotto | Solo abbonati |
| Settore | Solo abbonati |
| Trama | Solo abbonati |
| Tipo di Media | Televisione |
| Lunghezza | |
| Executive Creative Director | Ri....as St......ius Solo abbonati |
| Art Director | J...as Rad......kas Solo abbonati |
| Copywriter | V...us Go......ius Solo abbonati |
| Account Director | J....na Pra......ene Solo abbonati |
| Director | A..l La.....er Solo abbonati |
| Casa di Produzione | S..e F...s Solo abbonati |
| Direttore della fotografia | F....ik B...ar Solo abbonati |
| Executive Producer | O..a Ra....nko Solo abbonati |
| Production Manager | V...us U...s Solo abbonati |
5
Truhoma is a 100% transparent platform that brings 100% of your donation directly to the one you want to help. - Make AI-Generated Art, Not Human-Generated War
Digital artwork to show that some images should only be generated by AI, not by humans. Bronze Epica award in Creative use of A.I.
| Titolo | Make AI-Generated Art, Not Human-Generated War |
| Brief | In 2022, text-to-image AI art became a big trend worldwide. People are using a number of artificial intelligence tools and algorithms to create digital artworks and share them on social media. While donations to Ukraine were on the decline 6 months into the war, we have decided to use AI art, a powerful creative tool, to attract public attention to Truhoma’s mission. A series of digital posters were created to show that such images should only be generated by AI, not at the hands of humans. The campaign expanded with dozens of global AI artists joining the campaign and creating their anti-war tributes. In a matter of days, 100+ original AI artworks were generated and shared on social under #AIartNotHumanWar hashtag. In 2022 thanks to Truhoma’s efforts over 1500 packages of food & other necessities were delivered to Ukrainian families who were mostly in need of aid. |
| Agenzia | Pristop Communications |
| Campagna | Make AI-Generated Art, Not Human-Generated War |
| Cliente | Truhoma Fund |
| Marca | Truhoma is a 100% transparent platform that brings 100% of your donation directly to the one you want to help. |
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| Posted | Novembre 2022 |
| Settore | Solo abbonati |
| Trama | Solo abbonati |
| Tipo di Media | Interattivo |
| Managing Director | ..a Sp....er Solo abbonati |
| Client Director | N..a U...k Solo abbonati |
| Project Manager | ..a K..z Solo abbonati |
| Copywriter | P...r Z...et Solo abbonati |
| Social Media Manager | A....na K...ž Solo abbonati |
| Designer | Pa.....ja R....ša Solo abbonati |
| Advertising Manager | ..a L...er R...ić Solo abbonati |
| Creative Director | K...ll Kar........alua Solo abbonati |
EDITOR'S PICK
+1
Aragats Food - Balanced Flavour
Balanced flavour is visualized in portraying Aragats’ ingredients as literally balancing on each other. Shortlist Epica award in Packaging design
| Titolo | Balanced Flavour |
| Brief | It can be a real struggle for a brand of canned foods to stand out in a market filled with identical labels unless the brand has a major competitive advantage. In Aragats food’s case, it’s the superior taste, i.e. the perfect balance of ingredients.There is no denying that food tastes best when its ingredients are picked and mixed properly. This simple idea laid the foundation for Aragats’ updated positioning. It’s reflected in the brand’s new tagline—“Balance Flavour”—which we visualized by portraying Aragats’ ingredients as literally balancing on each other.The image on the label changes according to the product and the ingredients that were used for its preparation. The packaging design helps to portray the harmony of the ingredients and the flavor of the product.The unusual solution helped brighten the otherwise dull food shelves and made Aragats product line an instant eye-catcher. |
| Agenzia | Doping Creative Agency |
| Campagna | Balanced Flavour |
| Cliente | Aragats Food |
| Marca | Aragats Food |
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| Posted | Novembre 2022 |
| Settore | Solo abbonati |
| Trama | Solo abbonati |
| Tipo di Media | Case Study |
| Creative Director | Ho.....es Ma.....an Solo abbonati |
| Art Director | A...h Gh.....an Solo abbonati |
| Designer | A...s Ga.....yan Solo abbonati |
| Illustrator | A...h Gh.....an Solo abbonati |
| Copywriter | T...an Ge.....an Solo abbonati |
| Copywriter | Vi....ia B....an Solo abbonati |
| Copywriter | T...an Si....an Solo abbonati |
| Photographer | An....ik Ma.....yan Solo abbonati |
| Account Manager | D...a St.....an Solo abbonati |
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