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Best of Innovative Marketing
The best digital innovation advertisements and campaigns worldwide.

Best of marketing innovation : Oct 7, 2020

1

T-Mobile's 5G Technology - The Impossible Tattoo

How cool is the 5G tattoo?!

TitoloThe Impossible Tattoo
Agenzia
Campagna The Impossible Tattoo
Cliente T-Mobile
Marca T-Mobile's 5G Technology

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Data di Prima Diffusione/Publicazione Solo abbonati
SettoreSolo abbonati
Tipo di Media Televisione
Lunghezza
Casa di Produzione ..e M..l L...on Solo abbonati
Director A...e J....on Solo abbonati
Technical Director N..l D..w Solo abbonati
Audio Post Production W..e Am.....am Solo abbonati
Sound Engineer R....ll Ma.....ld Solo abbonati
Sound Producer M....el Ho....rp Solo abbonati
Creative Director A...in M...ni Solo abbonati
Creative Director Ch.....an P....us Solo abbonati
Creative Team M...a P...i Solo abbonati
Creative Team Di.....tje Ma......sen Solo abbonati
Creative Team B..z Ve....ak Solo abbonati
Agency Producer L..�s ..n R....en Solo abbonati
Strategist M....ts De....mp Solo abbonati
2

WWF - Eurythenes plasticus

Let's fight ocean pollution with creativity.

TitoloEurythenes plasticus
Agenzia
Campagna Eurythenes plasticus
Cliente WWF
Marca WWF

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Data di Prima Diffusione/Publicazione Solo abbonati
SettoreSolo abbonati
TramaSolo abbonati
FilosofiaSolo abbonati
Tipo di Media Case Study
Lunghezza
Casa di Produzione
Chief Creative Officer T..l D....el Solo abbonati
Creative Managing Director Kr.....fer He.....nn Solo abbonati
Executive Creative Director A..y W...h Solo abbonati
Script A..y W...h Solo abbonati
Art Director B...d R..e Solo abbonati
Art Director M...o S...a Solo abbonati
Art Director R....io Br....to Solo abbonati
Copywriter Ch.....an Ko.....uer Solo abbonati
Copywriter M...os A...s Solo abbonati
Head of Production ..t W...h Solo abbonati
Creative technologist M...in Boe.......sing Solo abbonati
Strategic Planner Be....in Pl.....er Solo abbonati
Strategic Planner K..e D....tt Solo abbonati
Chief Production Officer S....en G...is Solo abbonati
Creative Support Han.......toph Sc......iss Solo abbonati
Production Company Producer St.....ie H�....ann Solo abbonati
Post Produzione Cr.....rk . . b...d .f .d age.......ices G..H Solo abbonati
Music A..x K...ew Solo abbonati
Sound Designer A..x K...ew Solo abbonati
Music Composer A..x K...ew Solo abbonati
Audio Production House S...io F..k G..H .o .G Solo abbonati
Compositing In.....te M...a G..H Solo abbonati
3

Bolt - Save your ears

Ukrainians hate to buckle up.

TitoloSave your ears
BriefWith over 30,000 injured and 3,500 dead on Ukrainian roads every year, it’s on the way to becoming a national problem. Hundreds of people could have been saved if they just used seatbelts. But Ukrainians hate to buckle up.There is one thing lots of Ukrainians hate even more: shanson. A genre of songs praising the criminal lifestyle, popular among taxi drivers. The last thing one wants to hear when ordering a ride.Bolt performed an experiment to make passengers fasten their seatbelts.A shanson song, created especially for the project, was played in the Bolt car. This annoying song could be turned off only by the passenger seatbelts, saving passengers’ ears and saving their lives at the same time.
Agenzia
Campagna Save your ears
Cliente Bolt
Marca Bolt

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Data di Prima Diffusione/Publicazione Solo abbonati
SettoreSolo abbonati
TramaSolo abbonati
Tipo di Media Interactive Outdoor Experience
Lunghezza
Chief Executive Officer (CEO) V...or I...ov Solo abbonati
Executive Creative Director A..e J...b Solo abbonati
Creative Director D...s Kel......nko Solo abbonati
Creative Group Head D..a K...ka Solo abbonati
Art Director O..h Pr....pa Solo abbonati
Art Director P...o Meln.........henko Solo abbonati
Graphic Designer St.....av N....ov Solo abbonati
Graphic Designer An.....iia Z....yk Solo abbonati
Production Company Producer Al.....dra G...ai Solo abbonati
Client Services Director I...a Dan......aya Solo abbonati
Account Director H...na So....ka Solo abbonati
Graphic Designer A....ii Ar....ev Solo abbonati
New Business Manager E...a Kr.....va Solo abbonati
4

David Suzuki Foundation - The Green New Bill

#GreenMoneyTalks

TitoloThe Green New Bill
Agenzia
Campagna The New Green Bill
Cliente David Suzuki Foundation
Marca David Suzuki Foundation

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Data di Prima Diffusione/Publicazione Solo abbonati
SettoreSolo abbonati
TramaSolo abbonati
Tipo di Media Web Film
Lunghezza
Executive Creative Director Kr....an Ma.....ter Solo abbonati
Creative Director Jo....an L...ie Solo abbonati
Creative Director D...d A...rd Solo abbonati
Art Director Ph....pe Co....te Solo abbonati
Graphic Designer Sar......nne T....on Solo abbonati
Account Director J....ne T....au Solo abbonati
Account Supervisor A...e Du....ne Solo abbonati
Group Strategy Director El.....th J...t Solo abbonati
Strategist P....ne D....ès Solo abbonati
5

United Way of Greater Portland - A Closer Look, 3
VIA

The realities of life.

TitoloA Closer Look, 3
Agenzia
Campagna A Closer Look
Cliente United Way of Greater Portland
Marca United Way of Greater Portland

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Data di Prima Diffusione/Publicazione Solo abbonati
SettoreSolo abbonati
TramaSolo abbonati
Tipo di Media Digital Installation
EDITOR'S PICK
+1

IKEA - The Drawing

#ThrowbackWednesday

TitoloThe Drawing
Agenzia
Campagna The Drawing
Cliente IKEA
Marca IKEA

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PostedOttobre 2020
SettoreSolo abbonati
TramaSolo abbonati
Tipo di Media Case Study
Lunghezza
Chief Creative Officer L..a Co.....ni Solo abbonati
Executive Creative Director GA....LE C...i Solo abbonati
Creative Director Sa....ha S....ni Solo abbonati
Creative Director M...o Z....li Solo abbonati
Creative Team C....la N..i Solo abbonati
Creative Team A...ea Mu....li Solo abbonati
Creative Team Gio.......uca O....di Solo abbonati
Creative Team R....ca Pr....lo Ro....ti Solo abbonati
Account Director D...de B...na Solo abbonati
Account Supervisor A....ra Ri....ti Solo abbonati
Strategic Planner M...o M....no Solo abbonati
Casa di Produzione K...n F..m Solo abbonati
Executive Producer T....so Pe....ci Solo abbonati
Director M...o L..i Solo abbonati
Production Manager S....no Ot....no Solo abbonati
Audio Post Sc.....lay Pr......ons Solo abbonati
Gi.....nco C....ci Solo abbonati
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