Michael Lee
Chief Strategy Officer at VCCP
New York, Stati Uniti
TitoloEmployee
Agenzia
Campagna Playing Can't Be Bad
Cliente CHANGYOU
Marca Online Game Developer
Data di Prima Diffusione/Publicazione 2015 / 4
Settore Computer software e Multimedia
Trama A staff member resorts to playing games on his mobile device at work because he feels disrespected by his boss 
Problema Developed around the idea that ‘Playing can’t be bad, the campaign contrasts some unhappy realities faced by gamers in the real world with carefree adventures they experience when gaming online. In this film titled ‘Employee’, a staff member resorts to playing games on his mobile device at work because he feels disrespected by his boss. The film includes subtle insertions of the three new games launched by Changyou.
Tipo di Media Cinema
Lunghezza
Chief Creative Officer
Chief Creative Officer
Chief Creative Officer
Chief Creative Officer
Executive Creative Director
Executive Creative Director
Executive Creative Director
Creative Team
Creative Team
Creative Team The Perlorian Brothers
Production
Production
Production
Account Director
Account Director
Account Director
Account Director
Casa di Produzione
Director
Executive Producer
Production Company Producer
Direttore della fotografia
Post Produzione Pickle House
Music
Sound
Editor
Digital Account Director

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