| Titolo | Selvam |
| Cliente | Uber |
| Marca | Uber Auto |
| Data di Prima Diffusione/Publicazione | 2019 / 1 |
| Trama | Uber, the world’s largest on-demand ride sharing company, launched its latest campaign encouraging people to hail auto rickshaw services in Chennai, India. In a city known for its rickshaw drivers refusing rides or haggling with commuters for extra fare, Uber Auto promises consumers faster pickups and convenient rides without ‘haggling or hassles’. To illustrate the theme, a film was created that follows a man on trial who is waiting for his key witness, Selvam, to arrive. And there’s only one way Selvam can arrive as quickly as possible. |
| Tipo di Media | Televisione |
| Lunghezza | |
| Group Creative Director/ Copywriter | Sharat Kuttikat |
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