Hewlett-Packard - "Next Shift"

Goodby Silverstein & Partners

Goodby Silverstein & Partners San Francisco, Stati Uniti

12414

Titolo	Next Shift
Agenzia	Goodby Silverstein & Partners
Campagna	Everything is Possible - HP
Cliente	Hewlett-Packard
Marca	Hewlett-Packard
Posted	Gennaio 2004
Settore	Servizi di informatica/consulenza
Slogan	HP Invent
Trama	Cut to various scenes of toys making their way through New York City. On a subway, in the park, on an escalator, etc. They all end up outside a Toys R Us. HP helps Toys R Us manage their itinerary, so toys are stocked before opening the next morning.
Tipo di Media	Televisione
Lunghezza	60 seconds
Market	Stati Uniti
Casa di Produzione	Tool of North America
Special Effects / VFX	Methodstudios
Creative Director	Rich Silverstein
Creative Director	Steve Simpson
Associate Creative Director	John Norman
Art Director	John Norman
Copywriter	Mike McCommon
Agency Executive Producer	Elizabeth O'Toole
Agency Producer	Josh Reynolds
Director	Vogel François
Direttore della fotografia	Adam Kimmel
Line Producer	Caroline Pham
Editor	Hank Corwin
Editing Company	Lost Planet
Sound Design Company	Hank Corwin
Music	The Cure
Creative Director	John Norman
Art Director	Todd Grant
Copywriter	John Knecht
Director	Frank Budgen
Production Company Producer	Alicia Bernard
Agency Producer	Colleen Wellman
Casa di Produzione	Gorgeous LA