Kerry Fitzmaurice

Kerry Fitzmaurice

CMO at SS+K
New York, Stati Uniti

Riassunto

Experienced Marketing Consultant with a demonstrated history of working on the growth side of the advertising industry. Passionate about the future of advertising, specifically the impact of autonomous driving and AI on behavior and consumption. Strong information technology professional with a Mast... ...

Positions

Marketing Consultant. Growth Expert. Earned Media Specialist. Agency Leader.
Consultant
Stati Uniti
June 2017 - Present (6 anni 9 mesi)
Presently consulting with brands and agencies to hone value proposition and go to market strategy focusing on purpose and innovation. Clients include Rocket Film, Radical Media, Serviceplan NY, Best & Co and SS+K.
Managing Director
Durham, Stati Uniti
August 2015 - June 2017 (1 anno 10 mesi)
Helmed the agency through enormous change, fostering culture and repositioned the agency for growth. Acted as agency lead on largest client Samsung.
Global Chief Marketing Officer
Stati Uniti
December 2013 - August 2015 (1 anno 8 mesi)
First Global CMO for the agency focused on agency growth and acquisition. Lead internal and external communication.
Chief Marketing Officer
Mother New York
Stati Uniti
August 2012 - November 2013 (1 anno 3 mesi)
Created business development process and go-to-market strategy. Led communications to increase agency profile in both trade and consumer press.
Director of Earned Media
Los Angeles, Stati Uniti
January 2010 - September 2012 (2 anni 8 mesi)
Founder of the earned media practice working across all clients including Sonos, Target, Unilever, HP, Activision, ABInBev and Bugaboo. Communications director for the agency.
Owner
unlockPR
2001 - 2009 (8 anni)
Built brands specializing in communications strategy and execution as well as celebrity relationships and product placement. Launched the Bugaboo brand in the US and worked closely with marketing team based in Amsterdam to amplify globally. Created, marketed and sold two brands with actress Lindsay Lohan 6126 and Sevin Nyne.
Varied
Freelance Production
1999 - 2001 (2 anni)
Assistant Location Manager - Cider House Rules Production Assistant - MagnoliaCommercial Production ManagerEvent Producer - Madwell, Container Store, Nike, L'Oreal, Grammys, Oscars and ESPYs
Senior Business Consultant
Arthur Andersen Business Consulting
1996 - 1998 (2 anni)
Business consultant focused on environmental damage insurance claims for fortune 500 companies including Dow, Chevron and Exxon.
Consultant
GE
October 1995 - March 1996 (5 mesi)
Oversaw the development and implementation of GE's international environmental protocols created to bring newly purchased companies into compliance with US environmental, health and safety standards.
Operations Consultant
Textiles Nacionales
May 1995 - September 1995 (4 mesi)
Conducted an operations assessment of their textile manufacturing facility. Analyzed the entire process and made key recommendations to the owner to increase production and decrease waste.

Education

July 2018 - July 2018 (1 secondo)

Master's Degree

1993 - 1995 (2 anni)

Bachelor of Science (B.S.)

1987 - 1991 (4 anni)

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