Kauê Barbosa
Sr Creative Art Director Freelancer at AKQA
São Paulo , Brasile
TitoloBBC - Real News
Cliente BBC
Marca BBC
Data di Prima Diffusione/Publicazione 2018 / 1
Trama Fake news is more common than ever before. And because of it, people are extremely skeptical about
what is shared in the media and what is happening in the world. So, to prove its audience that the BBC is in fact a reliable source, we made a tool to get collaboration in our news by the most reliable sources: the people that actually lived the facts. A button displayed in every news at our website allowing them to validate the truth or write what really happened, so we update it and attest our commitment to real
news.
Lead Art Director

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