| Titolo | Emma |
| Agenzia | NORD DDB HEL |
| Campagna | McDonald's Breakfast |
| Cliente | McDonald's |
| Marca | McDonald's |
| Posted | Febbraio 2014 |
| Settore | Ristoranti e Fast Food |
| Slogan | I'm lovin' it |
| Trama | We wanted to communicate it's easy to start a day by having a breakfast at McDonald's. |
| Filosofia | "McDonald's Breakfast_Mathias"We wanted to communicate it's easy to start a day by having a breakfast at McDonald's. "McDonald's Breakfast_Emma"We wanted to communicate it's easy to start a day by having a breakfast at McDonald's. |
| Tipo di Media | Esterna |
| Creative Director | Vesa Tujunen |
| Copywriter | Vesa Tujunen |
| Art Director | Jukka Mannio |
| Photographer | Anton Sucksdorff |
| Casa di Produzione | left&right |
| Production Company Producer | Kirsi Pärni |
| Graphic Designer | Antti Salminen |
| Account Director | Jarno Lindblom |
| Account Manager | Päivi Lång |
| Account Manager | Inka Karvonen |
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