Titolo | The Most Vicious Cycle |
Agenzia | McCann New York |
Campagna | Price on our lives |
Cliente | March for our lives - parkland students |
Marca | March for our lives |
Posted | Mag 2019 |
Settore | Enti/Istituzioni/Organizzazioni no-profit |
Trama | Gun violence in the U.S. is a vicious cycle. The only way to end it is by getting young people to vote out pro-gun politicians. However, only a small number of young people vote. To change that, March for Our Lives launched “Vote For Our Lives”. It featured a music video of a Kesha song, written the day after a mass shooting, dramatising the endless cycle of gun violence. The video repeats three times to emphasise the message. |
Tipo di Media | Branded Content |
Lunghezza | |
Casa di Produzione | The Mill New York |
Casa di Produzione | Sound Lounge |
Chief Creative Officer | Sean Bryan |
Chief Creative Officer | Tom Murphy |
Executive Creative Director | Daniela Vojta |
Executive Creative Director | Susan Young |
Copywriter | Kesha |
Copywriter | Sage |
Copywriter | Pebe Sebert |
Copywriter | Andrew Pearson |
Chief Creative Officer | Joyce King-Thomas |
Chief Creative Officer | Rob Reilly |
Chief Creative Officer | Andrew Hollingsworth |
Chief Creative Officer | Angus Kneale |
Creative Director | Ben Smith |
Designer | Clemens den Exter |
Director | Ben Smith |
Producer | Gabrielle Levy |
Producer | Tia Perkins |
Producer | Danika Casas |
Producer | Grace Tober |
Producer | Roshni Kakas |
Producer | Umesh Chand |
Producer | Andrew Pearson |
Producer | Jon Castelli |
Producer | Ingmar Carlson |
Producer | Chris Allgood |
Producer | Mitch Davis |
Executive Producer | Nathy Aviram |
Executive Producer | Ian Bearce |
Executive Producer | Christina Thompson |
Executive Producer | Rob Kaplan |
Executive Producer | Aaron Mercer |
Executive Producer | Emily Lazar |
Executive Producer | Lagan Sebert |
Executive Producer | Hampton Howerton |
Account Management Team | Jon Romero |
Animator - Animation | Scott McGinley |
Animator - Animation | Alex Allain |
Animator - Animation | John Wilson |
Chief Marketing Officer (CMO) | Devika Bulchandani |
Chief Marketing Officer (CMO) | Jeremy Miller |
Audio Post Production | Alchemy Post Sound |
Sound Production | Wool & Tusk |
Music | The Lodge |
Music | Pull Music |
Strategist | Jordan Berger |
Strategist | Sarah Chadwick |
Strategist | Sofie Whitney |
Creative Team | Nick Larson |
Creative Team | Andre de Castro |
Creative Team | Kyle Cody |
Creative Team | Christian Nielsen |
Creative Team | Molly Intersimone |
Creative Team | Badarinath Chinimilli |
Creative Team | Prasanna Bhatt |
Creative Team | Rajeshkumar K |
Creative Team | Tim Kim |
Creative Team | Ryan Federman |
Creative Team | Todd Akita |
Creative Team | Tighe Rzankowski |
Creative Team | Dave Barosin |
Creative Team | Weicheih Yu |
Creative Team | Sudakshina Sridharan |
Creative Team | Vittal Kuntla |
Creative Team | Fazal Khan |
Creative Team | Giri Prasath S |
Creative Team | Raj Kumar J |
Creative Team | Sunil Mm |
Creative Team | Laura Nash |
Creative Team | Wendy Eduarte |
Creative Team | Anish Mohan |
Creative Team | Senthil Murugan Balasundaram |
Creative Team | Mikey Rossiter |
Creative Team | Marshall Grupp |
Creative Team | Ryan Deitsch |