Titolo | Anna |
Agenzia | Jung von Matt/Limmat Werbeagentur AG |
Campagna | Handwritten |
Cliente | Swiss Post |
Marca | Swiss Post Handwritten mails and letters |
Posted | Novembre 2017 |
Settore | Servizi postali e di trasporto |
Trama | Less and less messages are written by hand. The most emotional written form of a message, the letter, is losing users. With this radio campaign, we point out that a letter is still the medium to use when it comes to writing important messages. The creative idea is: mechanical computer voices read romantic or emotional texts. |
Tipo di Media | Radio |
Creative Director | Wolfgang Bark |
Creative Director | Dennis Lück |
Copywriter | Sarah Kohl |
Copywriter | Lukas Amgwerd |
Copywriter | Stefania Bacskay |
Account Director | Monika Arnold |
Casa di Produzione | Jingle Jungle |