| Titolo | Late Night Drama (French) |
| Titolo (Lingua Originale) | Le drame de fin de soirée |
| Agenzia | Marcel |
| Campagna | #NightAssistance |
| Cliente | Mondelez International |
| Marca | Granola |
| Data di Prima Diffusione/Publicazione | 2016 / 4 |
| Settore | Biscotti, Pane e sostitutivi |
| Problema | Granola s’inscrit dans les usages de la cible en préemptant un moment de consommation bien singulier : la petite dalle de fin de soirée. Une réalité de consommation constatée dans de nombreuses conversations sur Twitter et confirmée par une étude menée par Data2Decisions en septembre 2015 avec 79% des 18-25 ans déclarant consommer des biscuits la nuit. |
| Tipo di Media | Televisione |
| Lunghezza | |
| Marketing Director | Bertrand Goursolle |
| Marketing Manager | Matthieu Guignard |
| Brand Manager | Violaine Menard |
| Brand Manager | Charlotte Duplantier |
| Brand Manager | Thomas Thibord |
| Chief Executive Officer (CEO) | Pascal Nessim |
| Chief Executive Officer (CEO) | Charles Georges-Picot |
| Chairman | Anne de Maupeou |
| Chief Creative Officer | Dimitri Guerassimov |
| Chief Creative Officer | Fabien Teichner |
| Creative Director | Jeremie Bottiau |
| Art Director | Geoffrey Masse |
| Copywriter | Nicolas Mouquet |
| General Manager | Olivier Sebag |
| Account Executive | Vanessa Peronny |
| Project Manager | Barbara Cruchet |
| Head Of Planning | Ghislain Tenneson |
| Strategic Planner | Leoda Esteve |
| Account Executive | Jeanne Neuschwander |
| Social Media Manager | Raphael Catherin |
| Digital Art Director | Lionel Bui |
| Project Director | Renaud Cacciani |
| Project Director | Cedric Gagnaire |
| UX Designer | Vadim Vichniakov |
| Director of Public Relations | Nathalie Roland |
| Director of Public Relations | Mélanie Colléou |
| TV Production | Prodigious |
| Head of TV | Elodie Jonquille |
| Casa di Produzione | Blue |
| Casa di Produzione | Your Girlfriend |
| Executive Producer | Linda Boggle |
| Post Production | Médialab |
| Post Production | One More |
| Post-production Producer | Agnieszka Kozbial |
| Executive Producer | Benjamin Darras |
| Music / Sound | Prodigious |
| Music Composer | Brice Davoli |
| Sound Producer | Boris Nicou |
| Music Producer | Boris Nicou |
| Media Agency | Carat France |
| Managing Partner | Benjamin Taïeb |