| Titolo | Must Be: First Time |
| Agenzia | Ogilvy Paris |
| Campagna | Must Be |
| Cliente | Moët & Chandon |
| Marca | Moët & Chandon |
| Data di Prima Diffusione/Publicazione | 2018 / 6 |
| Settore | Vini, Champagnes |
| Slogan | Must Be Moët & Chandon |
| Tipo di Media | Cinema |
| Lunghezza | |
| Casa di Produzione | Iconoclast |
| Chief Marketing Officer (CMO) | Nathalie Normand |
| Director | Emmanuel Cossu |
| Concept | Thierry Chiumino |
| Concept | Clarisse Armandy |
| Creative Director | Thierry Chiumino |
| Creative Director | Clarisse Armandy |
| Art Director | Thierry Chiumino |
| Art Director | Clarisse Armandy |
| Concept | Beatrice Lassailly |
| Concept | Juana O'Gorman |
| Concept | Jeremy Claud |
| Managing Director | Emmanuel Ferry |
| Account Director | Lola Florin |
| Agency Producer | Tobiasz Bartold |
| Integrated Producer | Muriel Bénitah |
| Direttore della fotografia | Matias Boucard |
| Production Company Producer | Jean Duhamel |
| Line Producer | Nicolas Avram |
| Wardrobe / Stylist | Georgia Pendlebury |
| Post Produzione | Machine Molle & Mikros |
| Editor | Nicolas Larrouquere |
| Sound Producer | Emmanuel Rambaldi |
| Sound Producer | Carsten Kruger |
| Sound Engineer | Jean-Jacques Hubert |
| Sound Engineer | Alex Firla |
| Music Composer | Surkin |
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