| Titolo | International Campaign for Bosch Home Appliances |
| Agenzia | BBDO Berlin |
| Campagna | Daily Life |
| Cliente | Bosch |
| Marca | Bosch |
| Data di Prima Diffusione/Publicazione | 2016 / 5 |
| Settore | Grandi elettrodomestici |
| Trama | The new VitaFresh refrigerators by Bosch Home Appliances will be promoted. Their innovative technology enables the vitamins found in vegetables, fruit and salad to be kept fresh three times longer |
| Filosofia | The focus of the new campaign is Bosch’s overall brand benefit: “A little piece of mind for daily life at home.” Major and minor daily household challenges can be easily mastered with Bosch home appliances – always with perfect results. In the new campaign, a full range of Bosch Home Appliances product groups and innovations will be highlighted internationally across all media, in a manner geared toward the target group |
| Tipo di Media | Televisione |
| Lunghezza | |
| Managing Director | Franzis Heusel |
| Advertising Manager | Johannes Müller |
| Advertising Manager | Kristin Domintean |
| Advertising Manager | Steffi Geiler |
| Casa di Produzione | Rabbicorn Media |
| Director | Shaun Severi |
| Producer | Alexander Husche |
| Creative Managing Director | Ton Hollander |
| Creative Director | Oskar Strauß |
| Creative Director | Farid Baslam |
| Agency Producer | Alexander Geier |
| Client Services Director | Mark Andree |
| Agency | Plan.Net |
More Work
SEE ALLTime Well Spent
- MARCA:
- Genesis Motor Europe
- AGENZIA:
- INNOCEAN Europe