NN Group - "Cycle of Life"

Khanna\Reidinga\Faralley\LeBon

Khanna\Reidinga\Faralley\LeBon Amsterdam, Olanda

7619

Titolo	Cycle of Life
Agenzia	Khanna\Reidinga\Faralley\LeBon
Campagna	Cycle of Life
Cliente	NN Group
Marca	NN Group
Data di Prima Diffusione/Publicazione	2015 / 10
Settore	Assicurazioni
Slogan	You Matter
Trama	To follow up on the recent launch of its new brand mantra, ‘You Matter’, NN is launching an emotive film that explores how what matters to each of us, changes over the course of a lifetime. The film features people between the ages of 0 – 100, from all across Europe, answering the same simple question – ‘what truly matters to you right now?’ The reactions show clear trends about how what matters changes to each of us as we age.
Filosofia	To follow up on the recent launch of its new brand mantra, ‘You Matter’, NN is launching an emotive film that explores how what matters to each of us, changes over the course of a lifetime. The film features people between the ages of 0 – 100, from all across Europe, answering the same simple question – ‘what truly matters to you right now?’ The reactions show clear trends about how what matters changes to each of us as we age.
Tipo di Media	Web Film
Lunghezza	189 seconds
Director	Kay Lindhout
Production Manager	Julius van 't Hek
Producer	Marius van de Weerd
Editor	Amber Hooijmans
Executive Producer	Karlijn Paardekooper
Creative Director	Rikki Khanna
Creative Director	Hesling Reidinga
Casa di Produzione	Czar Jr
Agency	Khanna\Reidinga\Faralley\LeBon
Agency Producer	Gemma Trounce