Corinna Falusi
CCO & Partner at Mother
New York, Stati Uniti
TitoloDon't have a Stock Standard Holiday
Agenzia
Campagna Don't have a Stock Standard Holiday
Cliente LeBraussie James
Marca Ogilvy & Mather
Data di Prima Diffusione/Publicazione 2015 / 12
Settore Advertising Agencies
Trama Advertising employees know what it feels like to spend endless hours on stock galleries looking for that perfect picture, that’s not too ‘over the top happy’, cheesy or downright tacky. 
 
That’s why this Holiday season Ogilvy NY decided to create their own set of wonderfully, kitsch stock pictures. The photos feature Ogilvy staff in some of the most clichéd Holiday moments we’ve all had to endure in advertising: from the painful office party to the little girl sitting on Santa’s lap.
 
They even put the whole set up on Getty Images so their industry peers can use them for THEIR own holiday campaigns, making it the first time an agency has used a stock library as a media.  
In the spirit of the season all proceeds from the images will be donated to the World Childhood Foundation.
Tipo di Media Interattivo
Più informazioni http://stockstandardchristmas.com/
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