|Titolo||Corelle presents - the Tipsy Hostess -Episode 2 - Cougars|
|Campagna||The Tipsy Hostess|
|Cliente||World Kitchen, LLC|
|Data di Prima Diffusione/Publicazione|
|Settore||Casalinghi vari e attrezzi da cucina|
|Trama||The films colourfully demonstrate that the break-resistant Corelle dinnerware, long known for surviving physical torture tests, can actually come in handy when it comes to surviving perilous social situations as well.|
|Filosofia||Aussies like getting tipsy at dinner parties. So they need break-resistant plates. That’s the simple thought behind the Tipsy Hostess campaign.|
|Problema||People don't associate Corelle with stylish dinner parties. Our campaign addressed this issue whilst simultaneously demonstrating the product benefit - break-resistance.|
|Tipo di Media||Web Film|
|Creative Director||Kieran Flannagan|
|Executive Creative Director||Dejan Rasic|
|Creative Director||Nick Levey|
|Art Director||Laura Brown|
|Director||Jesse James McElroy|
|Account Manager||Dan Larcombe|
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