Logi - "47 Seconds"

Publicis Middle East

Publicis Middle East Dubai, Emirati Arabi

Premi

9929

Questo spot fa parte della collezione ACT Responsible

Marca: Logi
Paese: Emirati Arabi

Cliente: Logi Energy

Titolo	47 Seconds
Agenzia	Publicis Middle East
Campagna	The Right to Power
Cliente	Logi Energy
Marca	Logi
Data di Prima Diffusione/Publicazione	2022 / 7
Settore	Enti/Istituzioni/Organizzazioni no-profit
Trama	The daughter is a symbol for Lebanon, with her condition deteriorating progressively, with every electricity cut. The father is a symbol for the Lebanese people, screaming and pleading for help, with every electricity cut, but there no oneresponds, just like no one’s coming to Lebanon’s aid in the electricity crisis. The environment's design in the film transports viewers to a typical hospital in the most afflicted parts of Lebanon. The lights and the colours add to the bleakness of the reality being faced. The camera movement is slow and tedious - almost haunting. The lens feels like we are in the 70-80’s (Lebanon today). After revealing its purpose,the film directspeople to a website where they can know more about the initiative and sign a petition. The goal of the petition is to gain complete transparent access to updates on parliamentary discussions in the electrical sector, and to pressure the newly elected Lebanese parliament to solve the electricity crisis.
Filosofia	A new film from Lebanon by LOGI, Lebanon’s energy initiative encapsulates 47 seconds of helplessness, pain, uncertainty, desperation, loneliness and losing hope, for a much-needed cause. It’s a painful and genuine depiction of the reality faced by the Lebanese people who have been deprived of their right to power. People, including babies and children, in Lebanese hospitals are dying and suffering because of the lack of electricity and power cuts for 47 years, till date.
Tipo di Media	Interattivo
Lunghezza	94 seconds
Market	Libano
Colonna sonora	Descent
Più informazioni	therighttopower.com
Casa di Produzione	Prodigious MEA
Chief Executive Officer (CEO)	Bassel Kakish
Chief Strategy Officer	Tahaab Rais
Chief Executive Officer (CEO)	Sami Saleh
Director	Tahaab Rais
Script Writer	Tahaab Rais
Concept	Tahaab Rais
Direttore della fotografia	Aeyaz
Chief Creative Officer	Sébastien Boutebel
Creative Team	Karim Kazan
Production Company Producer	Naji Bechara
Production Company Producer	Ralph Matar
Production Company Producer	Myriam Wardeh
Production Company Producer	Nour Helou
Post Produzione	Optix
Post Produzione	Nayla Chacra
Post Produzione	Thalia Trad
Post Produzione	Eddy Farah
Assistant Director	Remy Haddad
Editor	Neda Zag
Editing Company	Cold-Cutz
Grade	LZRD
Colorist	Karim Mira
Music	Joe Dickinson
Sound Design Company	Mango Jam Studios
Sound Design Company	Achint
Sound Designer	Wilbur D'Costa
Grip	Bob Touma
Gaffer	Sohail Iftikhar
Focus Puller	Roger Schram