Titolo | The Journey |
Agenzia | McCann Torre Lazur |
Campagna | The Journey |
Cliente | Merck |
Marca | Merck |
Posted | Novembre 2018 |
Settore | Farmaceutici/Sanitari |
Trama | Up until 1998 there was no treatment for multiple sclerosis. Merck changed that by introducing the first ever MS treatment. To celebrate the 20-year anniversary, a short film follows a young woman’s journey, from the time she is diagnosed with MS in 1998, through to the present day. Her life is full of the usual ups and downs, from the birth of a child to the loss of a parent. Through it all, she does not let her condition define her. |
Tipo di Media | Web Film |
Casa di Produzione | Iconoclast UK |
Executive Creative Director | Adrian Parr |
Executive Creative Director | Matt Turrell |
Creative Director | Gianpaolo Palombella |
Creative Director | Andy McGuinness |
Copywriter | Libby Middlehurst |
General Manager | Jonathan Kukathasan |
Client Services Director | Lucy Morgan |
Account Director | Juliet Arkell |
Chief Strategy Officer | Michael Le Brocq |
Senior Planner | Raquel Ruiz |
Casa di Produzione | Craft |
Executive Producer | Sophie Chapman-Andrews |
Producer | Roy Swansborough |
Sound Engineer | Adam Smyth |
Lead Music Supervisor | Chris Graves |
Editor | Ben McIlveen |
Director | Rob Chiu |
Executive Producer | Anna Smith-Tenser |
Executive Producer | Carine Harris |
Producer | Tom Knight |
Direttore della fotografia | Rina Yang |
Editing Company | Cut and Run London |
Editor | James Rose |
Colorist | Seamus O’Kane |
Sound Design / Music Company / Music | Major Tom |