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Erika Bye is responsible for directing the team that plans and executes digital media programs across paid and social media. Her career spans a broad set of industries including foodservice, consumer products, retail and financial services.
Prior to joining SCC, Erika was at Performics, handling planning and management on a wide range of clients where she discovered her passion for all aspects of digital marketing. Her experience included roles as both a Media Specialist and a Search Program Manager and she worked with leading companies such as Barnes & Noble, Bose, Wells Fargo, Safeway, Vons and ADT. Before Performics, she was on the traditional side of the marketing business, having started her career in account management at Montfort Advertising, a full service, global agency.
Erika actively participates in industry groups including Chicago Interactive Marketing Association. Erika is a graduate of Loyola University and currently lives in Chicago's West Loop neighborhood, also home to SCC.