| Titolo | Rice-growing revolution in Liberia |
| Agenzia | Y&R London |
| Campagna | Lift Lives for Good |
| Cliente | Oxfam |
| Marca | Oxfam |
| Data di Prima Diffusione/Publicazione | 2013 / 12 |
| Settore | Fondazioni caritatevoli, Volontariato |
| Trama | One good thing is leading to another as Oxfam helps Liberian farmers like Susanna Edwards reclaim swamp land to grow rice. "When they empower you, you begin to work. You grow a lot of food. Through the food you get money. Which means the children can go to school. It's great." |
| Tipo di Media | Case Study |
| Lunghezza | |
| Casa di Produzione | Moxie Pictures |
| Director | Keith McCarthy |
| Creative Director | Mike Boles |
| Creative Director | Jerry Hollens |
| Art Director | Jerry Hollens |
| Copywriter | Mike Boles |
| Producer | Jeremy Barnes |
| Agency Producer | Francis Castelli |
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