Ligue Braille - "A Blind Call"

Duval Guillaume

Duval Guillaume Bruxelles, Belgio

7888

Titolo	A Blind Call
Agenzia	Duval Guillaume
Campagna	A Blind Call - Brailleliga
Cliente	Brailleliga
Marca	Ligue Braille
Posted	Dicembre 2007
Prodotto	Foundation for the Blind
Settore	Fondazioni caritatevoli, Volontariato
Filosofia	You probably know the phenomenon: you forget to lock your mobile phone, you put it in your trouser pocket and without knowing it you call the first person in your contact list. We turned this insight into a totally new way of fundraising. We asked everyone to put "A BLIND CALL" as the first contact in their mobile phone. So, next time you call someone accidentally, you don't disturb the Anne's, André's or Agatha's in your contactlist anymore, but you make a blind call, donating the cost of the call to the league of the blind.
Tipo di Media	Televisione
Lunghezza	35 seconds
Market	Belgio
Più informazioni	www.ablindcall.be
Art Director	Jean-Marc Wachsmann
Copywriter	Peter Ampe
Creative Director	Peter Ampe
Account Executive	Greet Wachters
Copywriter	Benoît Menetret
Agency Producer	Dieter Lebbe
Agency Producer	Bruno Dejonghe
Art Director	Katrien Bottez
Creative Director	Katrien Bottez
Director	Manu Coeman
Casa di Produzione	Latcho Drom
Music Production	Sonicville