Titolo | Cleaner |
Agenzia | Ogilvy UK |
Campagna | 33% Longer |
Cliente | SmithKline Beecham |
Marca | Lucozade |
Posted | Aprile 2000 |
Prodotto | Sport |
Settore | Bevende Fredde/Acque minerali/Bevande calde |
Slogan | Keeps you going 33% longer. |
Trama | Acleaner outside in the corridor of a gymnasium is waiting with her trolley to clean the room. We cut to see Alan Shearer running at a steady pace on the treadmill. To the cleaner's annoyance Alan just keeps running and running. Super: 'Lucozade Sport keeps you going 33% longer'. |
Tipo di Media | Televisione |
Lunghezza | |
Market | Regno Unito |
Copywriter | Vicki Maguire |
Art Director | Dorte Nielsen |
Director | Bruce Hunt |
Actor / Celebrity | Alan Shearer |
Executive Creative Director | Steve Dunn |
Creative Director | Mark Fairbanks |
Copywriter | Mark Fairbanks |
Typographer | Chris Priest |
Photographer | Spencer Rowell |
Art Director | Paul Cottrell |
Production Company Producer | Lenard Dorfman |
Creative Director | Christen Monge |
Casa di Produzione | RadicalMedia |
Agency Producer | Andrew Shelton |