Sila Soyer
Executive Producer at Arcade Edit, New York
New York, Stati Uniti
TitoloEpidemic
Agenzia
Campagna Epidemic
Cliente Monica Lewinsky / Anti-Bullying
Marca Monica Lewinsky / Anti-Bullying
Data di Prima Diffusione/Publicazione 2019 / 10
Settore Fondazioni caritatevoli, Volontariato
Trama At first glance, this interactive PSA (designed to be watched on a smartphone) seems to tell the story of a young girl growing sicker from a health epidemic. At the end of the clip, viewers are prompted to enter their phone number to find out what really happened. The exact same film plays again, but this time the viewer receives real text messages at the same time as the girl in the video. It becomes clear she is a victim of cyberbullying.
Tipo di Media Web Film
Lunghezza
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