| Titolo | The Seller |
| Titolo (Lingua Originale) | Le vendeur |
| Brief | The TVC is a daring advertising parody campaign in a sequence shot. It shows a businessman walking in an apple orchard while explaining his vision of the organic market. Idealist at first, his vision of the organic apples production quickly becomes cynical. |
| Agenzia | Altmann+Partners |
| Campagna | Pour les magasins spécialisés bio, la bio c’est avant tout une éthique |
| Cliente | Synadis |
| Marca | Synadis |
| Posted | Dicembre 2020 |
| Settore | Alimentari |
| Trama | While the French organic market is experiencing a strong growth (+15% in 2018), and thus a fierce competition, the organic food retailers of Synadis Bio (the French Union of organic food retailers such as Naturalia, Biocoop, La Vie Claire, Naturéo, Biomonde, L’Eau Vive…) want to assert their difference and values. Meaning the development of the organic market must be done with sense and responsibility (vs. the conventional food industry principles) to preserve its fundamental and historical guidelines. |
| Tipo di Media | Televisione e Cinema |
| Creative Director | Olivier Altmann |
| Copywriter | Dimitri Lucas |
| Art Director | Anthony Lietart |
| Agency Producer | Jessica Piergiovanni |
| Director | Hugues de la Brosse |
| Casa di Produzione | Birth Productions |
More Work
SEE ALLLa Vallée
- MARCA:
- Abeille assurances
- AGENZIA:
- Altmann+Partners
Les antipodes
- MARCA:
- Logis Hôtels
- AGENZIA:
- Altmann+Partners
Love Me Tender
- MARCA:
- 30 Millions d'Amis
- AGENZIA:
- Altmann+Partners
Le goût de l'essentiel
- MARCA:
- Petit Navire
- AGENZIA:
- Altmann+Partners
C'est bon de manger sain
- MARCA:
- Naturalia
- AGENZIA:
- Altmann+Partners
Les Impatients
- MARCA:
- FRAM
- AGENZIA:
- Altmann+Partners
Famille 2022
- MARCA:
- Caisse d'Epargne
- AGENZIA:
- Altmann+Partners
Famille 2022
- MARCA:
- Caisse d'Epargne
- AGENZIA:
- Altmann+Partners
The Cry (196s)
- MARCA:
- Fondation 30 Millions d'Amis
- AGENZIA:
- Altmann+Partners