Rohit Kumar
Business Development Manager at 3R Advertising
Mumbai, India
TitoloThe Good Vibes Project
Campagna The Good Vibes Project
Cliente Sense International India
Marca Sense International India
Data di Prima Diffusione/Publicazione
Settore Enti/Istituzioni/Organizzazioni no-profit
Trama The world’s deaf-blind population has been left out of the digital revolution ౼ until now. Previously, their only means of communication required physical contact, which limited interaction and robbed them of any privacy. For the first time in human history, the Good Vibes mobile app sets them free. Using a smartphone’s vibration mode, deaf-blind individuals can easily and discreetly communicate with morse code ౼ a mix of short and long vibrations. With every text they send, they send a message of hope to their community.
Tipo di Media Televisione
Advertising Agency
Design Agency
Production Company
Creative Director
Creative Director
Art Director

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