| Titolo | On Your Right |
| Agenzia | Cossette |
| Campagna | Follow The Arches |
| Cliente | McDonald's |
| Marca | McDonald's |
| Data di Prima Diffusione/Publicazione | 2017 |
| Settore | Ristoranti e Fast Food |
| Trama | Glimpses of the McDonald’s logo are used to create a minimal, globally-adaptable wayfinding system. |
| Tipo di Media | Esterna |
| Global Chief Creative Officer | Carlos Moreno |
| Global Chief Creative Officer | Peter Ignazi |
| Creative Director | Craig McIntosh |
| Creative Director | Jaimes Zentil |
| Creative Director | Guy Moore |
| Art Director | Spencer Dingle |
| Art Director | David Theroux |
| Copywriter | Jordan Hamer |
| Copywriter | Philippe Brassard |
| Designer | Oleg Portnoy |
| Designer | Corey Way |
| Production Artist | Graham Washer |
| Digital Retoucher | Trevor Gauthier |
| Studio Director | Raquel Mullen |
| Account Coordinator | Megan Smith |
| Account Executive | Valerie Mascarin |
| Account Director | Nicole Bakker |
| Account Director | Geoff Wilton |
| SVP | Kathy McGuire |
| Managing Director | Kathy McGuire |
More Work
SEE ALLFollow The Arches
- MARCA:
- McDonald's
- AGENZIA:
- Cossette
On Your Left
- MARCA:
- McDonald's
- AGENZIA:
- Cossette
Mobile Menu 3
- MARCA:
- McDonald's
- AGENZIA:
- Cossette, Canada
Mobile Menu 2
- MARCA:
- McDonald's
- AGENZIA:
- Cossette, Canada
Mobile Menu
- MARCA:
- McDonald's
- AGENZIA:
- Cossette, Canada
Follow The Arches - Next Exit
- MARCA:
- McDonald's
- AGENZIA:
- Cossette
Moment in Doubt
- MARCA:
- DfT
- AGENZIA:
- Leo Burnett
Storybook
- MARCA:
- Kellogg's
- AGENZIA:
- Leo Burnett
Book
- MARCA:
- McDonald's
- AGENZIA:
- Leo Burnett