Titolo | Lucky |
Agenzia | AMV BBDO |
Campagna | Lucky |
Cliente | Department for Transport |
Marca | DfT |
Data di Prima Diffusione/Publicazione | 2005 / 1 |
Prodotto | Road Safety |
Settore | Road Safety |
Trama | A powerful road safety message given through the words of a young girl. If we hit her at 40mph there is an 80% chance se will die, but if we are driving at 30mph and run into her there is an 80% chance she will live. |
Tipo di Media | Televisione e Cinema |
Lunghezza | |
Market | Regno Unito |
Creative Director | Nigel Roberts |
Creative Director | Paul Belford |
Copywriter | Mary Wear |
Art Director | Andy McKay |
Agency Producer | Trish Russell |
Casa di Produzione | Academy Films |
Director | Walter Stern |
Producer | Laura Kaufman |
Music | Mark Revell |