Smirnoff - "Web of Infamy"

72andSunny

72andSunny Brooklyn, Stati Uniti

4575

Titolo	Web of Infamy
Agenzia	72andSunny
Campagna	Web of Infamy
Cliente	Diageo
Marca	Smirnoff
Data di Prima Diffusione/Publicazione	2019 / 10
Settore	Whisky, Gin, Vodka
Filosofia	This is no fairytale. It’s the true story of how Smirnoff became the world’s number one vodka. It exposed all 155 years of deception, revolution, exile, bankruptcy, and resurrection with an evidence wall on Instagram. A peek inside the brand’s illustrious past, littered with secrets hidden within videos, images, carousels, and gifs waiting to be uncovered. Things no brand would ever admit to.
Tipo di Media	Social Media
Global Senior Vice President	Stephen O'Kelly
Global Marketing Director	Neil Shah
Executive Creative Director	Justine Armour
Creative Director	Hugo Bierschenk
Creative Director	Dean Woodhouse
Creative Director	Guy Featherstone
Art Director	Brad Simon
Junior Art Director	Jon Krippahne
Junior Copywriter	Justin Joo
Design Director	Guy Featherstone
Senior Designer	Brad Simon
Photographer	Artem Nadyozhin
Photographer	Aline Gontar
Illustrator	Ben Hasler
Group Production Director	Ryan Chong
Integrated Producer	Connor Gomez
Producer	Jonny Weiss
Group Account Director	Diana Gonzalez
Account Manager	Kamran Gossieaux
Executive Strategy Director	Tim Jones
Group Comms Director	Gregg Hirschorn
Communication Director	Emily Kearns
Strategy Director	Saeid Vahidi
Sr. PAL Manager	Elsa Mitsoglou
PAL Coordinator	Jennifer Sefa-Boakye
Senior Project Manager	Juliana Orozco