| Titolo | Already Turned Zombie |
| Agenzia | BBDO Düsseldorf GmbH |
| Campagna | smart "Already Turned" |
| Cliente | Daimler AG |
| Marca | Smart |
| Posted | Agosto 2017 |
| Settore | Compact & Small Cars |
| Trama | The smart fortwo has one of the smallest turning circles available. It makes you feel as if you already turned the moment you see a reason to turn. The campaign visualizes this unique benefit in a humorous, disruptive and simple way. |
| Tipo di Media | Stampa e stampati |
| Chief Creative Officer | Ton Hollander |
| Chief Creative Officer | Wolfgang Schneider |
| Creative Managing Director | Kristoffer Heilemann |
| Executive Creative Director | Ton Hollander |
| Creative Director | Jacobo Concejo |
| Art Director | Martino Monti |
| Copywriter | Schakir Islamow |
| Illustrator | Jesús Fernández |
| Director of Print Production | Bernhard Burg |
| Account Director | Marc Hines |
| Account Director | Steffen Günther |
| Art Buyer | Eva á Wengen |
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