| Titolo | Lance (Big Tex) Armstrong |
| Agenzia | Wieden + Kennedy |
| Campagna | What If - Nike |
| Cliente | Nike |
| Marca | Nike |
| Posted | Marzo 2004 |
| Settore | Abbigliamento sportivo |
| Slogan | Just do it. |
| Tipo di Media | Televisione |
| Lunghezza | |
| Market | Stati Uniti |
| Editing Company | MacKenzie Cutler |
| Advertiser's Supervisor | Nancy Monsarrat |
| Creative Director | Mike Byrne |
| Copywriter | Mike Byrne |
| Creative Director | Hal Curtis |
| Art Director | Hal Curtis |
| Agency Producer | Jennifer Smieja |
| Director | Ulf Johansson |
| Line Producer | Phillipa Smith |
| Editor | Gavin Cutler |
| Special Effects / VFX | Sea Level |
| Music Production | Eleven |
| Graphics | W+K Studio |
| Actor / Celebrity | Lance Armstrong |
More Work
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- AGENZIA:
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- Johnnie Walker
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Carpet - Short version
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- Johnnie Walker
- AGENZIA:
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JW Red Carpet
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- AGENZIA:
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The holidays start with you
- MARCA:
- Dunkin' Donuts
- AGENZIA:
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