Paul Weiland
Director at Weilands
London, Regno Unito
TitoloFall in love with the Groove
Agenzia
Campagna Fall in love with the Groove
Cliente PepsiCo Inc.
Marca Walkers
Data di Prima Diffusione/Publicazione 2011 / 4
Settore Patatine fritte
Trama  Like all good Hollywood films this new advert has high drama, jealousy, a cheesy soundtrack and a touch of slow motion soft focus. Through a series of hilarious montages, one which includes a grand piano serenade, viewers are set to see a love struck Gary fantasize about the new object of his affections, his beloved Walkers Crinkles crisps. His suspicious on-screen girlfriend, Elle ‘The Body’ Macpherson, slowly starts to discover the truth of his true love. Through a comical sequence that involves smashed photo frames; Gary’s Harley Davidson; some petrol; and a lit match, scorned Elle exacts her revenge resulting in a dramatic climax. As she flees the house with his cherished crisps, Gary rushes to catch a last glimpse of his Walkers Crinkles whilst the comical chorus music chimes in: ‘I had a groovy kind of love’.
Tipo di Media Televisione
Casa di Produzione
Sound Production
Copywriter
Art Director
Agency Planner
Media Agency
Director
Producer
Post Produzione
Sound Production
Actor / Celebrity
Actor / Celebrity

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