Titolo | Canvas |
Agenzia | Figliulo & Partners |
Campagna | Canvas |
Cliente | Spotify |
Marca | Spotify for Artists |
Data di Prima Diffusione/Publicazione | 2019 |
Settore | Online Leisure & Entertainment Services |
Filosofia | The challenge was to introduce and inspire the use of the new visual format within Spotify's App, Canvas. FIG created Canvas Records, a record store re-imagined, featuring 100+ fabricated records sleeves that showcased the best Canvases from cutting-edge artists. By creating these interactive, custom-designed sleeves with expanded graphic visuals and a seamless screen to play the track’s visual loop, attendees understood the power of the new format; browsing through engaging visuals led to discovering new music. Attendees scanned their favorite sleeves' code and instantly got the song on their phone. |
Tipo di Media | Case Study |
Lunghezza | |
Product Marketing Creator | Sam Yeh |
Head of Creator Product Marketing | Sam Duboff |
Music Marketing Manager Experiential | Thomas Greubel |
Founder | Mark Figliulo |
Chief Creative Officer | Scott Vitrone |
Chief Content Officer Partner | Robert Valdes |
CEO Partner | Judith Carr-Rodriguez |
CSO Partner | Caroline Krediet |
Strategy Lead | Anibal Casso |
Creative Director | Spencer Lavallee |
Creative Director | Evan Schultz |
Creative Director | Aline Ridolfi |
Design Director | Max Friedman |
Executive Producer | Jill Landaker-Grunes |
Executive Producer | Desi Gonzalez |
Associate Producer | Jennifer Hart |
Studios Producer | Jessica Rosen |
Director of Integrated Business Affairs | Sara Jagielski |
Business Affairs Manager | Noel Wilcox |
Executive Director of Client Service | Finnian O’Neill |
Group Account Director | Kristin Postill |
Account Supervisor | Maxie Etess |
Group Project Manager | Dee Dee Swartz |
Executive Creative Director | Rama Allen |
Lead Producer | Paula Ceballos |
Creative technologist | Fabio Piparo |
Designer | Zac Sutton |
Designer | Clemens der Exter |