Walter Becker
Digital Retoucher at HOY by Havas
Buenos Aires, Argentina
TitoloAirplane
Agenzia
Campagna “Seeing what you didn't see before”
Cliente Newsan
Marca JVC
PostedOttobre 2021
Settore TV, Hi-Fi, Video, Personal Stereo & Accessori
Slogan Seeing what you didn't see before
Trama The campaign, made up of 4 print pieces corresponds to the brand's 50 ’4K Led TV line and manages to generate a parallel between those things that we did not see before, that we did not realize and that now, luckily, we do see and notice; appealing to the high quality of definition of the product that allows us to see even the smallest detail.
Filosofia The campaign, made up of 4 print pieces corresponds to the brand's 50 ’4K Led TV line and manages to generate a parallel between those things that we did not see before, that we did not realize and that now, luckily, we do see and notice; appealing to the high quality of definition of the product that allows us to see even the smallest detail.
Tipo di Media Pubblicita' su periodici
Chief Creative Officer
Creative Director
Creative Director
Retouch Artist

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