Judy Tao
Chief Creative Officer at DENTSU ONE(TAIPEI)電通國華
Taipei, Taiwan
Titolo7 Lessons About Single Life
Agenzia
Campagna 7 Lessons About Single Life
Cliente 7-Eleven
Marca 7-Eleven
Data di Prima Diffusione/Publicazione 2015
Settore Grande Distribuzione alimentare
Filosofia In Taiwan, singles make up nearly 43% of the total population. Meanwhile, 7-Elevens are on every corner, ready to provide services and products customized for singles. 7-Eleven is like another kitchen, or another family member.On November 11th, Singles’ Day in Taiwan, we launched the “7 lessons about single life” online campaign. Inspired by true stories happened in 7-Eleven, we released 4 short films and 3 short stories. This campaign is aimed to express the “single friendly” image of 7-Eleven. 
Tipo di Media Televisione
Lunghezza
Account Director
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Associate Account Director
Chief Creative Officer
Chief Creative Officer
Associate Creative Director
Associate Creative Director
Copywriter
Copywriter
Art Director
Art Director
Art Director
Art Director
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Casa di Produzione
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Sound Design Company
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