Errol Morris
Director at Moxie Pictures LDN
San Francisco, Stati Uniti
TitoloCar
Agenzia
Campagna Every Car Has a Story
Cliente Allianz SE
Marca Allianz
Data di Prima Diffusione/Publicazione 2015 / 3
Settore Assicurazioni
Slogan Every Car Has a Story
Trama Insurance brand Allianz aims to communicate the tagline "every car has a story" in its new campaign out of London agency 18 Feet and Rising. 
Filosofia Insurance brand Allianz aims to communicate the tagline "every car has a story" in its new campaign out of London agency 18 Feet and Rising. It kicks off with this charming, "imperfect" spot about a father who finally gets through to his typically moody teen daughter as he gives her a ride home from school.
Although she's pretty monosyllabic in the beginning, once he asks her about her singing lesson it's a different story. She starts hesitantly singing Culture Club's "Karma Chameleon," a little off-key, and Dad joins in (badly) as there's a delightful moment of connection. Veteran commercials director and documentary maker Errol Morris directed the ad through Moxie Pictures. 
Tipo di Media Televisione
Lunghezza
Casa di Produzione
Creative
Creative
Producer
Strategic Business Lead
Director
Producer
Editor
Production Manager
Direttore della fotografia
Post Produzione
Sound Design Company
Colourist
Media Buying Agency
Public Relations Ogilvy PR London
Social

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