| Titolo | First Haircut |
| Agenzia | frank about women |
| Campagna | Ulta Pink Over |
| Cliente | ULTA Beauty |
| Marca | ULTA Beauty |
| Data di Prima Diffusione/Publicazione | 2015 / 10 |
| Settore | Cosmetica, Prodotti di bellezza, Profumi |
| Trama | For a breast cancer survivor, a first haircut is more than just a haircut. It’s a beautiful new beginning. Thank you, Tracy, for sharing your story, your words and your courage. You’ve inspired us to raise awareness for breast cancer research and help more women reach a new beginning.Pinkover your lips, lids and locks to show your support. Simply snap a picture in pink with #UltaPinkOver and Ulta Beauty will donate $1 to the Breast Cancer Research Foundation, up to $20,000. You’ll never forget this feeling. |
| Tipo di Media | Interattivo |
| Lunghezza | |
| Più informazioni | http://www.ulta.com/donatewithakiss/ |
| Casa di Produzione | The Original Chicken Boy |
| Director | Mark Miks |
| Editing Company | Beast |
| Telecine | Company 3 |
| Music | Asche and Spencer |
| Audio Post | Ozone Music and Sound |
| Chief Creative Officer | Mark Wenneker |
| Executive Creative Director | Jason Black |
| Copywriter | Tara Nelson |
| Art Director | Chad Laughlin |
| Executive Producer | Jeff Tannebring |
| Direttore della fotografia | Mark Miks |
| Agency Producer | Keith Rose |
| Head of Production | Susanna Gates-Rose |
| Account Director | Mandy Hubich |
| Editor | Matt Glover |
| Editing Company | BEAST Editorial |
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