| Titolo | Roman Numerals |
| Agenzia | Y&R New York |
| Campagna | NFL Playoffs |
| Cliente | National Football League NFL |
| Marca | NFL |
| Posted | Gennaio 2003 |
| Settore | Sport di Squadra, eventi sportivi |
| Slogan | This is what it's all about. |
| Tipo di Media | Televisione |
| Lunghezza | |
| Market | Stati Uniti |
| Executive Creative Director | Jim Ferguson |
| Art Director | David Skinner |
| Copywriter | Darren Wright |
| Creative Director | David Skinner |
| Creative Director | Darren Wright |
| Creative Director | Taras Wayner |
| Executive Producer | Charles Capuano |
| Casa di Produzione | NFL Films |
| Director | Lara Shapiro |
| Direttore della fotografia | Scott Henderson |
| Editor | Charlie Askew |
| Editing Company | NFL Films |
| Actor / Celebrity | Don Cheadle |