| Titolo | You Vs Unconditional Love |
| Agenzia | BBH |
| Campagna | You Vs Unconditional Love |
| Cliente | Barclaycard |
| Marca | Barclays |
| Data di Prima Diffusione/Publicazione | 2013 / 1 |
| Settore | Istituti di Credito |
| Trama | The film examines the relationship between a father and daughter as she grows older. On one hand he wants to help his daughter as her demands progress from toys, to a car and, finally, a home of her own. However, at the same time he wrestles with looking after his own interests. |
| Filosofia | On Saturday 12th January, Barclays will launch a TV advert to promote its innovative ‘Family Springboard’ mortgage. This new product allows parents to put their savings towards their loved ones mortgage and get their money back, with interest, after 3 years. The humorous new campaign signals a more emotive approach for the brand. Voiced by Jim Broadbent, it demonstrates how Barclays is listening to its customers, recognises their financial dilemmas and has the products, tools & services to help resolve them. They call this You-Shaped Banking. |
| Tipo di Media | Televisione |
| Lunghezza | |
| Sound Design Company | Factory Studios |
| Creative Director | David Kolbusz |
| Creative Director | Dominic Goldman |
| Executive Creative Director | Nick Gill |
| Production Company Producer | Ruben Mercadal |
| Media (Agency side) | Neil Small |
| Photography production | Debra Ladd |
| Account Director | George Scotland |
| Casa di Produzione | Smuggler |
| Director | Guy Shelmerdine |
| Executive Producer | Fergus Brown |
| Production Company Producer | Gustav Geldenhuys |
| Direttore della fotografia | Martin Ruhe |
| Post Produzione | The Mill NY |
| Image Design | Passion Pictures |
More Work
SEE ALLHe's the One
- MARCA:
- Prostate Cancer UK
- AGENZIA:
- BBH
Keep Dads Dancing this Father’s Day
- MARCA:
- Prostate Cancer UK
- AGENZIA:
- BBH