Robin Koval

Robin Koval

CEO & President at Truth Initiative
Washington, Stati Uniti

Riassunto

Robin Koval is a founding partner of The Kaplan Thaler Group spearheading New Business, Client Services and Strategic Planning in the agency. Her 18 years of experience span a diverse range of clients from food to cosmetics to sporting goods, OTC remedies to distilled spirits. While her mark has been made on the management side, her roots are creative having started her career as a graphic designer.



Robin joined The Kaplan Thaler Group from Gotham, Inc. where she ran the agency?s Health & Beauty Aids and OTC Pharmaceutical business. Her new product success includes the Effie winning introduction of Clairol Infusium, the consumer introduction of Ensure nutritionals which created the hot ?nutraceutical? market, and National Distiller?s ?Fuzzy Navel? phenomenon.



Prior to Gotham, Robin was at Campbell-Mithun Esty where she worked on Tambrands. She began her Career at D?Arcy (then called Benton & Bowles) working on a host of Procter & Gamble assignments.



Robin has a BFA from Syracuse University and an MBA from Baruch College.

Positions

Author
Grit to Great - How Perseverance, Passion, and Pluck Take You From Ordinary to Extraordinary
June 2015 - Present (8 anni 10 mesi)
Linda Kaplan Thaler & Robin Koval
Publishes September 2015
Crown/Random House
CEO & President
Truth Initiative
November 2013 - Present (10 anni 5 mesi)
Building a world where teens reject tobacco and anyone can quit
Author
THE POWER OF SMALL. Why Little Things Make All the Difference
2009 - Present (15 anni 3 mesi)
Linda Kaplan Thaler & Robin Koval
Random House, 2009
Author
THE POWER OF NICE. How to Conquer the Business World With Kindness
2006 - Present (18 anni 3 mesi)
Linda Kaplan Thaler & Robin Koval
Doubleday, 2006
Author
BANG! Getting Your Message Heard in a Noisy World.
2003 - Present (21 anni 3 mesi)
Linda Kaplan Thaler & Robin Koval
Doubleday, 2003
President The Kaplan Thaler Group
The Publicis Groupe
1997 - 2012 (15 anni)
Adjunct Professor
NYU Steinhardt School of Communications
2006 - 2009 (3 anni)

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