Greg Hahn
Co-Founder & CCO at Mischief USA
New York, Stati Uniti
TitoloTomorrow's News
Agenzia
Campagna Tomorrow's News
Cliente Sandy Hook Promise
Marca Sandy Hook Promise
Data di Prima Diffusione/Publicazione 2017 / 12
Settore Fondazioni caritatevoli, Volontariato
Trama When people think about gun violence, they often think about it in terms of an act that has already happened - one that they heard about on the news. So we wanted to take that device of the news and use it to instead tell a story about a shooting that hadn’t happened yet, but can be preventable when you know the signs.So we created the online film called “Tomorrow’s News”. It shows a fictitious news report about a shooting expected to happen tomorrow. In the film, witnesses along with first responders and acquaintances of the shooter speak about the tragedy in the future tense. At the end, we sign off with the idea that “You can stop tomorrow’s shootings when you know the warning signs today”.
Tipo di Media Televisione
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