Titolo | Tomorrow's News |
Agenzia | BBDO New York |
Campagna | Tomorrow's News |
Cliente | Sandy Hook Promise |
Marca | Sandy Hook Promise |
Data di Prima Diffusione/Publicazione | 2017 / 12 |
Settore | Fondazioni caritatevoli, Volontariato |
Trama | When people think about gun violence, they often think about it in terms of an act that has already happened - one that they heard about on the news. So we wanted to take that device of the news and use it to instead tell a story about a shooting that hadn’t happened yet, but can be preventable when you know the signs.So we created the online film called “Tomorrow’s News”. It shows a fictitious news report about a shooting expected to happen tomorrow. In the film, witnesses along with first responders and acquaintances of the shooter speak about the tragedy in the future tense. At the end, we sign off with the idea that “You can stop tomorrow’s shootings when you know the warning signs today”. |
Tipo di Media | Televisione |
Lunghezza | |
Account Planner | Ben Bass |
Agency Producer | Molly Ross |
Agency Executive Producer | Julian Katz |
Creative Director | Peter Alsante |
Copywriter | Tom Kraemer |
Account Planner | Michael Schonfeld |
Worldwide Chief Creative Officer | David Lubars |
Chief Creative Officer | Greg Hahn |
Associate Creative Director | Bianca Guimaraes |
Account Director | Lindsey Cash |
Account Director | Cailin Gibbons |
Casa di Produzione | Smuggler |
Director | Henry-Alex Rubin |
Line Producer | Cat Restepo |
Executive Producer | Patrick Milling-Smith |
Executive Producer | Brian Carmody |
Executive Producer | Drew Santarsiero |
Direttore della fotografia | Nathan Wilson |
Editing Company | Work Editorial Inc |
Editor | Ben Jordan |
Assistant Editor | Winter Brihn |
Post Production | Blacksmith NY |
Grade | Company 3 |
Colorist | Tim Masick |
Audio Post Production | Heard City |
Mixer | Eric Warzecha |
Sound Producer | Andrea Lewis |
Sound Producer | Sasha Awn |