Karen Groombridge
Actor / Celebrity at Roose & Partners
London, Regno Unito
TitoloWake up call
Agenzia
Campagna Wake up call
Cliente Blistex Inc.
Marca Blistex
PostedMarzo 2000
Prodotto Blistex
Settore Cosmetica, Prodotti di bellezza, Profumi
Slogan Let Lips Live
Trama BLISTEX



A bold ad campaign that moved away from the ‘soft and gentle’ imagery usually associated with lip care products. Young, fashionable, empowered females and punchy headlines were used to deliver the message in these eye-catching, colourful ads.
Tipo di Media Pubblicita' su periodici
Market Europe, Regno Unito
Creative Director
Copywriter
Art Director
Photographer

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