TitoloMake It Canadian
Agenzia
Campagna Make It Canadian
Cliente Molson Coors
Marca Molson
PostedDicembre 2020
Settore Birre
Trama For a country that loves its beer it may come as a surprise to learn the #1 selling beer in Canada isn’t Canadian. As Canada’s oldest brewery, Molson Canadian wants to champion Canadian beer. And they don’t just mean Molson Canadian, they mean any Canadian beer founded in Canada. So they worked with Rethink to encourage all Canadians to #MakeItCanadian.Molson opened up their case to any Canadian brewery with the aim of creating the most Canadian Case of beer ever.
Tipo di Media Case Study
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