| Titolo | My Butt |
| Agenzia | Wieden + Kennedy |
| Campagna | Help With the Hard Part |
| Cliente | WeightWatchers |
| Marca | Weight Watchers |
| Data di Prima Diffusione/Publicazione | 2015 / 1 |
| Settore | Servizi Professionali per il consumatore |
| Slogan | Help With The Hard Part |
| Tipo di Media | Televisione |
| Lunghezza | |
| Market | Stati Uniti |
| Special Effects / VFX | Methodstudios |
| Creative Director | Michael Tabtabai |
| Creative Director | Jason Kreher |
| Copywriter | Derek Szynal |
| Art Director | Devin Gillespie |
| Agency Executive Producer | Ben Grylewicz |
| Executive Creative Director | Mark Fitzloff |
| Executive Creative Director | Susan Hoffman |
| Executive Creative Director | Joe Staples |
| Casa di Produzione | SKUNK |
| Director | John Hillcoat |
| Editing Company | Exile Editorial |