"Cheesecake" is a sequel to the story introduced in "Delivery." The adventures continue, as the dapper man and his magic umbrellas help people stop fretting about their homes, cars and businesses, freeing them up to worry about more important things. Like ninjas.
Filosofia
Travelers is releasing two new :30 spots during Sweeps Week. The spots will on both network and cable, with an emphasis on news, pop culture/lifestyle and home design programming.
Problema
Throughout the spots, the man places iconic red umbrellasboth large and smallover various items to help people care for "the things they love." From freight ships to cheesecakes and cars to computer parts, the red umbrella is there to protect. The connection to Travelers: When you need the umbrella, it will be there.