Titolo | Whoppa ona Whopper |
Brief | Because of Covid, any kind of in-person activation was off the table.So we filmed Tinie with 700 cameras, shrunk him to 1/100th of his size, and put him on Whoppers in AR.The activation launched with on-pack stickers in the UK, Colombia and Puerto Rico.For two weeks people scanned the sticker and got their gig from Tiny Tinie, turning every Whopper sold into a stage.Then we opened the experience up to people everywhere by sharing the experience across social – bringing the BK brand into homes all over the world. |
Agenzia | BBH |
Campagna | Whoppa ona Whopper |
Cliente | Burger King |
Marca | Burger King |
Vuoi vedere tutti i crediti? this content is for subscribers only
Inseirisci
Già abbonato? Log on
| |
Posted | Novembre 2021 |
Settore | Solo abbonati |
Trama | Solo abbonati |
Tipo di Media | Case Study |
Chief Marketing Officer (CMO) | K...e E...s Solo abbonati |
Associate Creative Director | ..n E....ds Solo abbonati |
Associate Creative Director | ..y H...s Solo abbonati |
Creative Director | F...pe Gu.....es Solo abbonati |
Chief Creative Officer | S....en .e W..f Solo abbonati |
Social Creative | J...s M...mb Solo abbonati |
Strategy Director | S...ia J...s Solo abbonati |
Agency Producer | G....ia Di.....on Solo abbonati |
Producer | T..m G....ll Solo abbonati |
Lead Music Supervisor | H...l E...s Solo abbonati |
Designer | ..i F....an Solo abbonati |
Designer | J..h B...ey Solo abbonati |
Designer | Ch.....an Tu....ll Solo abbonati |
Casa di Produzione | Di.....on S....os Solo abbonati |
Casa di Produzione | ..K F...s Solo abbonati |
Casa di Produzione | B...y Ent.......ent Solo abbonati |
Sound Production | S...ng Solo abbonati |
Sound Production | S...ng . T..s Solo abbonati |
BSS Photographer | K...ie P...ll Solo abbonati |
Music Production | W...er Ch....ll Solo abbonati |
Music Production | Pa.....one R....ds Solo abbonati |