Insights from Iris Worldwide

IHG Hotels & Resorts recently revealed their first-of-its-kind seasonal experiential campaign at its Luxury & Lifestyle hotels in the Americas as of December 1, 2023 continuing through February 29, 2024, designed by the creative team at Iris. The activation includes interior designi… Più informazioni

Iris continues to invest in strategy talent as it looks to shape the team to deliver its positioning as ‘The Participation Agency’ globally Iris, the global creative network, today announced a number of changes to its senior strategy leadership with the promotion of Global Head of Strategy,… Più informazioni

As a continuation of the Drop in with Samsung creative platform, the two-week long cultural event builds on Samsung UK’s partnership with Skateboard GB, to get Gen Z hands on with the Galaxy Z Flip5 Samsung is opening a skatepark in the heart of Shoreditch, in a two-week long cultural event… Più informazioni

In latest iteration of ‘Reclaiming the Commercial Break’ campaign, Purpose Disruptors launches spot which subverts advertising conventions, starring comedian and writer Simon Amstell Advertising reformer Purpose Disruptors is launching a provocative TV spot subverting the purpose of adverti… Più informazioni

Woodward’s appointment is part of a raft of recent hires across key capabilities to further embed Iris’s positioning as ‘The Participation Agency’ Iris, the global creative network, today announced the appointment of Rupert Woodward to the newly created role of Managing Director, Data Drive… Più informazioni